Advertising Age: Warner Music Group Launches Web Strategy 2.0
Warner Music Group is calling on a startup to help execute the lynchpin in its new approach the web. (October 8, 2009). more
Reuters: Warner, YouTube Confirm Music Video Deal
Warner Music Group and Google Inc’s YouTube said on Tuesday they have reached a deal which will see music videos from artists such as Madonna once again featured on the popular website (September 29, 2009). more…
Advertising Age: Kill or Cure: How Rickett’s Big Buy Rocked Online Ads
$20 Mill Seemed to Boost Medium – Until Giant Hammered Prices. (September 7, 2009). more…
Entrepreneur: A Hot, Affordable New Advertising Opportunity
Consumer habits show online video is the best value for advertisers. (May 27, 2009). more…